Little-known research firm Generator Research, which also counts Apple as one of its customers, is predicting that in the next four years, Apple will surpass Nokia and as the largest smartphone company, and that it will own 40 percent of the global market. If you don't believe it, here's how they justify it: the report said Apple has “the resources, competencies and motivation to invest in the mobile sector just at the time when the economic climate is forcing many established players in the mobile industry to cut back on product development.” Even more, it said Nokia's marketshare could fall from 40 percent today to 20 percent in that same period. Of course, Apple won't get there with one measly iPhone 3G. Generator predicts that in order to sell 77 million iPhone in 2013, Apple will have a range of different models to address different market segments. You can buy the full report for £ 190 here ;)

(via moconews)